👜 âme moi - Handcrafted luxury handbags

project
Sep 2019Jun 2020

This e-commerce platform delivers an elevated experience with captivating collection pages, rich content, and automated email workflows.

𝗦𝗶𝘁𝘂𝗮𝘁𝗶𝗼𝗻

âme moi, a luxury handbag brand, recognized the need to update its e-commerce platform, which had become outdated and was not responsive across devices.


𝗧𝗮𝘀𝗸

The primary goal was to replace the old platform with a new, fully responsive e-commerce site that reflected luxury branding.


𝗔𝗰𝘁𝗶𝗼𝗻

As the project manager, I led a three-member team designing, developing, and testing a new online store for âme moi. The platform features dedicated landing pages to flaunt each collection’s inspiration and originality and is fully responsive across all devices. Users can navigate in their preferred language (PT or EN), subscribe to the newsletter, and access support content such as product care instructions, customer reviews, the brand’s mission and history, and media appearances. Automated email workflows ensure timely follow-ups on all online purchases.


𝗥𝗲𝘀𝘂𝗹𝘁

The launch of the new âme moi online store successfully replaced the outdated platform, offering a vastly improved user experience that was fully responsive across all devices.